Let’s face it, Captain America: Civil War is just kicking Batman v. Superman’s ass when it comes to marketing itself.
A few criticisms of the BvS development and marketing include (1) They are cramming too many characters into one movie and (2) They seem to have told us the entire story in their trailers. Civil War is also cramming a lot of heroes into one film, at least 12 actually, but we are more than pumped about it because we’ve gotten to know these characters onscreen for a decade’s worth of canon. BvS is attempting to pull it all off in a one film.
Joining the mix, which we’ve been anticipating for months, is the new Peter Parker played by Tom Holland (Wolf Hall, In the Heart of the Sea). From what we see in Spider-Man’s Marvel Cinematic Universe debut, he seems to be aligned with #TeamStark. If I heard it right, Tony refers to Spidey as “Underoos” (ha, because he’s a kid. Do kids still wear those?). Spider-Man will be web-slinging into theaters with his own MCU reboot July 7th, 2017.
There are also a number of cool and conflicting things going on in the trailer.
- Bucky seemingly taking out James Rhoades/War Machine.
- Black Widow giving Stark the business.
- Bucky vs. Black Panther – and bullets raining from a chopper.
- Scarlett Witch putting Vision in a mystical submission hold.
- Ant-Man getting a lift from Hawkeye’s arrows.
It’s a good bit of fun.